Since 1983, Look has played a major role in the cycling industry. A pioneering innovative company that from the middle of the 1980s revolutionized the world of cycling with the first automatic pedal for road in 1984 and, as from 1986, the first carbon frame.

Look, road automatic pedal world leader and major player in the production of carbon frames and bikes, is a company involved at the highest levels of competition (road, track, triathlon) and recreational cycling.
For more than twenty years, the most renowned champions created their awards with Look.

Also, for more than twenty years, Look dedicates and shares its passion with all those in love with the bike, avid for the cutting edge of technology, but also reliability in the practice of their sport with pleasure, enthusiasm, and total safety. Thousand of brand fans share our values. They constitute a community for whom we ceaselessly conceive and design dream recreational products.

High ranking champions, amateur cyclists, the cyclosporting, cycle strollers… Their uses vary but all share the same passion, that of the beautiful bike. An enthusiasts’ brand made for enthusiasts. So for Look the bike is much more than just a machine, a lot more than an object. It is also a real lifestyle.

Manufacturer Site

Look KG 595 Origin / Ultra / Elle